Amazon DSP Display Desktop Leaderboard ad specs
Amazon DSP Display Desktop Leaderboard creatives have 4 published requirements, all of which block the ad in review. The creative must be 728 × 90 px and supplied as JPG or PNG-8. Covers static and HTML creatives.
- Dimensions
- 728 × 90 px
- Accepted formats
- JPG, PNG-8
- Max file size
- max 200 KB · max 40 KB (FR 50 KB, IT 50 KB, ES 50 KB, JP 50 KB)
All 4 requirements
4 of the 4 block the ad in review. Values are the platform's published limits.
File formats
1 requirement · 1 blocking
Dimensions
1 requirement · 1 blocking
File size
2 requirements · 2 blocking
| Requirement | What the platform says | Value | Creative | Severity |
|---|---|---|---|---|
| Accepted Formats | Leaderboard static creatives must be JPG or PNG-8. | JPG, PNG-8 | Static | Blocker |
| Ad Size | Leaderboard static creative dimensions must be 728 x 90 px. | 728 × 90 px | Static | Blocker |
| Max File Weight - HTML | Leaderboard HTML file weight must not exceed 200 kb. | max 200 KB | HTML | Blocker |
| Max File Weight - Static | Leaderboard static file weight must not exceed 40 kb (50 kb in FR, IT, ES, JP). | max 40 KB (FR 50 KB, IT 50 KB, ES 50 KB, JP 50 KB) | Static | Blocker |
Source
Every requirement above is taken from the platform's published documentation.
Other placements in this format
- Amazon DSP Display Desktop Billboard
- Amazon DSP Display Desktop Large Rectangle
- Amazon DSP Display Desktop Medium Rectangle
- Amazon DSP Display Desktop Mobile Detail and Search Results page
- Amazon DSP Display Desktop Mobile Leaderboard
- Amazon DSP Display Desktop Mobile Leaderboard (Tablet)
- Amazon DSP Display Desktop Mobile Medium Rectangle
- Amazon DSP Display Desktop Wide Skyscraper
Check a creative against these rules
Checking the 3 of these 4 rules that apply to a static image. The rest cover HTML creatives. Free, no signup.
Drop your Amazon creative here
PNG, JPG or WebP · up to 10MB · never stored without your say-so
Your verdict lands here
Rule-by-rule verdicts for Amazon · Leaderboard, the moment you add a creative.

