Amazon DSP Mobile Banners 728x90 ad specs
Amazon DSP Mobile Banners 728x90 creatives have 6 published requirements, all of which block the ad in review. The creative no larger than 200 KB. Covers HTML and static creatives.
- Dimensions
- 728 × 90 px · 1456 × 180 px (2x)
- Accepted formats
- HTML · JPG, PNG-8
- Max file size
- max 200 KB
All 6 requirements
6 of the 6 block the ad in review. Values are the platform's published limits.
File formats
2 requirements · 2 blocking
Dimensions
2 requirements · 2 blocking
File size
2 requirements · 2 blocking
| Requirement | What the platform says | Value | Creative | Severity |
|---|---|---|---|---|
| Accepted Formats | The 728x90 rich media ad must be in HTML format. | HTML | HTML | Blocker |
| Accepted Formats | The 728x90 image banner ad accepts JPG or PNG-8 file formats. | JPG, PNG-8 | Static | Blocker |
| Ad Size | The 728x90 rich media ad must be 728 x 90 px. | 728 × 90 px | HTML | Blocker |
| Ad Size | The 728x90 image banner ad must be designed at 1456 x 180 px @2X resolution. | 1456 × 180 px (2x) | Static | Blocker |
| Max File Weight - HTML | The maximum initial file load for the 728x90 rich media ad is 200 kb. | max 200 KB | HTML | Blocker |
| Max File Weight - Static | The maximum file weight for the 728x90 image banner ad is 200 kb. | max 200 KB | Static | Blocker |
Source
Every requirement above is taken from the platform's published documentation.
check it here
Check a creative against these rules
Checking the 3 of these 6 rules that apply to a static image. The rest cover HTML creatives. Free, no signup.
Drop your Amazon creative here
PNG, JPG or WebP · up to 10MB · never stored without your say-so
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Rule-by-rule verdicts for Amazon · 728x90, the moment you add a creative.
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